#NATALIAKILLSHERCAREER

The inspiration for Vanity Scare's designs began after discovering the pop artist Natalia Kills. Kills has destroyed her career several times and reinvented herself with a new alias each time. The name Natalia Kills was her third pop star alias, and the name under which she accomplished her most dramatic fall from grace. Kills humiliated a contestant on X Factor New Zealand, whilst she was a judge on the show and was consequently fired. The YouTube video of the incident subsequently went viral spawning the hashtag #Nataliakillshercareer. The incident has since been widely reported to be a publicity stunt created my the x factor producers.

 

This incident became the initial starting point for these designs which explore the excesses of society and the downsides of fame focusing on drugs, plastic surgery and the role of technology within these concepts.